January 26, 2026

The ALIS Conversation Hotel Owners Are Really Having

Glenn didn’t make it to ALIS this year thanks to a snowstorm — and Delta taking our pilot as we were boarding. But distance doesn’t stop the conversation.

In this episode of No Vacancy, Glenn Haussman connects remotely with Bruce Ford, SVP at Lodging Econometrics, who is reporting live from ALIS while Glenn shovels snow back at the Haussman Resort Pool Club & Smokehouse.

Bruce shares what he’s hearing on the ground as owners, brands, and lenders talk through development and franchising decisions heading into 2026. The focus stays on reality — not hype.

Topics include:

• Why conversions continue to dominate new development

• Why financing cash flow beats financing new construction

• How midscale conversion brands from Hilton, IHG, and Marriott keep accelerating

• What brand proliferation actually means for owners

• Why public brand growth helps shareholders but complicates owner decisions

• How FIFA World Cup cities may outperform — and why others need to rethink strategy

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