Inside Asia-Pacific: How Wyndham is Building Hotels for a Rising Middle Class

📍 Recorded last week at the 2025 Wyndham Global Conference in Las Vegas, this Glenn Haussman #NoVacancyNews features Joon Aun Ooi, President of Wyndham Hotels & Resorts for the Asia-Pacific region. This isn’t just about growth — it’s about smart, culturally tuned-in expansion.

💡 Here’s what you’ll learn: • Why Wyndham opened 220 hotels last year across Asia-Pacific—and how they signed 286 more.

• What “tier 4 and 5 cities” in China really look like (hint: they’re bigger than most U.S. cities).

• How #Wyndham is adapting brand standards like Microtel across the Philippines, China, and New Zealand—while preserving local flavor.

• Why Vietnam is on fire for hotel growth, and how Korean travel demand is helping drive it.

• The massive potential of Asia’s emerging middle class—and why midscale is the new luxury.

• How Wyndham’s “owner first” mindset builds loyalty and deal flow across diverse, competitive markets.

🙌 Special thanks to our advertiser: Actabl – Gives you the power to profit. Visit Actabl.com to learn more.

👉 If you care about global hotel development, international travel trends, or just love a smart conversation about the future of hospitality, this episode delivers.

#NoVacancyNews #AsiaPacificHospitality