Hilton broke ground on the first ever Project H3 extended stay hotel brand (official name coming soon!). Brand leader Isaac Lake shares some critical details about the property, the brand and how they got shovels in the ground just five months after announcing the brand. Kudos to Bharat Patel, CEO of Sun Companies for taking the plunge as first franchisee.

Thanks to our amazing partners ZEL Capital Partners — the sale-leaseback guys — for supporting this video. Leverage your exisiting portfolio to build one of these!