January 25, 2023 – PORTSMOUTH, NH
As reported in the fourth quarter United States Construction Pipeline Trend Report from Lodging Econometrics (LE) for 2022, the franchise companies with the largest construction pipelines at the end of Q4 are led by Marriott International (Marriott) with 1,490 projects/180,113 rooms. Following Marriott is Hilton Worldwide (Hilton) with 1,378 projects/154,790 rooms and InterContinental Hotels Group (IHG) with 789 projects/78,951 rooms. Combined, these three companies account for 67% of the projects and 64% of the rooms in the total pipeline.
At the close of the quarter, these top franchise companies also have the greatest number of projects and rooms in each stage of the U.S. construction pipeline. Marriott closed Q4 2022 with the largest project count in the under construction stage with 266 projects/36,112 rooms, followed by Hilton with 252 projects/31,240 rooms, and IHG with 141 projects/15,935 rooms currently under construction.
At the close of the fourth quarter, Marriott also leads with the most projects scheduled to start construction in the next 12 months with a record project count of 825 projects/97,176 rooms, followed by IHG with a project count of 460 projects/44,255 rooms, and Hilton with 303 projects/35,695 rooms.
Hilton closed Q4 with record-high project and room counts in the early planning stage, totaling 823 projects/87,855 rooms. Marriott currently has 399 projects/46,825 rooms in early planning, and IHG closed the fourth quarter with 188 projects/18,761 rooms in the early planning stage.
The brands of each of these companies with the largest number of projects in the pipeline at Q4 are Hilton’s Home2 Suites with record high project and room counts of 521 projects/53,735 rooms; TownePlace Suites and Marriott’s Residence Inn brands also hit record project and room counts at Q4 with 320 projects/29,802 rooms and 258 projects/31,229 rooms, respectively. IHG’s Holiday Inn Express brand closed the quarter with 293 projects/27,817 rooms in the pipeline. Other prominent brands in the pipeline for these franchise companies are the Hampton by Hilton brands with 280 projects/28,670 rooms; Marriott’s Fairfield Inn with 240 projects/21,887 rooms; and IHG’s Avid Hotel brand with 133 projects/11,195 rooms.
For all of 2022, Marriott opened 131 new hotels/16,643 rooms. Hilton opened 118 new hotels/13,916 rooms, and IHG opened 57 new hotels/6,246 rooms.
LE analysts forecast Marriott will open the greatest number of new hotels in 2023 with 156 projects/19,755 rooms for a growth rate of 2.2%. Next is Hilton with 146 projects/17,290 rooms for a growth rate of 2.2%, followed by IHG with 90 projects/10,540 rooms for a growth rate of 2.5%. In 2024, LE forecasts that Marriott will open 193 projects/23,024 rooms. Hilton is expected to open 164 projects/18,639 rooms, and IHG is expected to open 124 projects/11,713 rooms.
About Lodging Econometrics (LE):
For over 25 years, Lodging Econometrics (LE) has been the industry-leading provider of global hotel intelligence and decision-maker contact information. LE custom-builds business development database programs for hotel franchise companies looking to accelerate their brand growth, hotel ownership and management companies seeking to expand their real estate portfolios, and lodging industry vendors wanting to increase their sales. To learn more about our business development programs contact us: +1 603.431.8740, ext 0025 or info@lodgingeconometrics.